Build Your Own Vertical: How Originators Win in a Consolidating Market with Randell Gillespie

The mortgage industry is consolidating fast. Rocket. Redfin. Mr. Cooper. Guild. Lakeview. The deals keep coming, and a lot of originators are wondering what that means for their business. Randell Gillespie, President of LeaderOne Financial, has seen every market cycle in his 30 years in the industry, and his message is clear: the best originators have always won by building their own verticals. In this conversation, Randell and Brian Hale break down what a vertical actually is, why the mega-mortgage model has a natural glass ceiling, and what the top producers are doing right now to protect and grow their pipelines. From taking personal applications to scripting your referral sources, the tactics are proven. The only variable is execution.

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